In days of yore, those requiring medical advice, treatment, and drugs were called patients. Today, increasingly people who visit the doctor, hospital, pharmacy, or a broad range of other medical services are called consumers.
During our Group Discussion, we’ll hear your ideas about what differentiates a “patient” from a “consumer,” and if – and how – you’re changing the way you market, treat, and interact with your healthcare consumers directly, or indirectly – if you’re providing talent, technologies or systems, to them behind the scenes.
For example, what approaches and/or technologies are you using with your healthcare consumers (or seeing used effectively) to…
Featured Guest Member Presenter:
Dean will share some of the lessons he’s learned developing products with Steve Jobs, in the consumer products arena at Plantronics, and, most recently, creating engaging health and well-being solutions for both healthcare systems and major employers.
July 20, Aug. 17, Sept. 21, Oct. 19, Nov. 16, Dec. 5
COMBINED ROUND TABLE EVENT: Orange County & Los Angeles
New Approaches for Controlling Healthcare’s “Unsustainable” Spending Growth
Featured Speakers: Josh Luke, PhD and Dave Brown
Retail Medicine: What's in Store?
Featured Member Robb Patton, CEO of FirstSight Vision Services, Inc.
The Latest Trends in Population Health
Orange County Member Chris Selecky, the Immediate Past Chairman of Population Health Alliance, Board Member of several firms that have a stake in Population Health, and Principal of Population Health Strategies
Implications of the New Tax Bill for Your Healthcare Business
Featured Member, Harry Nelson, Managing Partner at Nelson|Hardiman, and his law partner Rob Fuller
Winning Strategies for Direct-2-Consumer Marketing
Featured Members: George Carpenter, President and CEO of MYnd Analytics, Inc., Jason Ciment, CEO of Get Visible, Brad Schmidt, Founder & CEO of Inglewood Imaging Center, & Andy Leeka, President and CEO of Good Samaritan Hospital. Guest Presenter: Jill Carpenter, VP of Marketing for Cirrus Insight
Leveraging Outsourced & Offsite Relationships: Lessons Learned
Featured Member: Nitin Thakor, CEO of GeBBS Healthcare Solutions
ABL Round Tables help me to stay informed in this era of remarkably rapid change in healthcare service and payment.
ABL has made me a more thoughtful and effective leader in my business. ABL's brought my attention to important ideas that are circulating in other sectors of healthcare that we can put to work.
What I really like about ABL is the chance to bounce ideas off of other people and see their reactions to the various issues that I am facing in my healthcare business.